Business School for entrepeneurs and companies
Da Vinci Business School’s main objective is to offer a quality executive education, adapted to the real and current market. Its educational programm is directed to the companies located in Comarca de l’Alcoià and the whole province of Alicante.
The business school needed to reinforce and actualize its online brand and corporative image, gain more leads and increase the sales though its digital platform. Da Vinci wanted also to expand its field of action, reaching more potential customers.
We carried out the development of a complete marketing plan, in order to better know the company’s competitors and apply the accurate online strategies. Our team also redesigned the web portal, so it shows a more up-to-date image and also offers more ease in the online payment management of the different educational programmes and events offered by the school. On the other hand, we improved the web positioning through a content marketing strategy in the Blog. Finally, we created an editorial calendar for Social Media, in order to reach a greater diffusion of the company through different channels.
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